Advertising: Codes of Practice

Department for Culture, Media and Sport written question – answered at on 3 April 2024.

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Photo of Ronnie Cowan Ronnie Cowan Scottish National Party, Inverclyde

To ask the Secretary of State for Culture, Media and Sport, what assessment she has made of the potential merits of new advertising codes to address emerging challenges presented by (a) social media and (b) online marketing activities.

Photo of Julia Lopez Julia Lopez Parliamentary Secretary (Cabinet Office), The Minister of State, Department for Culture, Media and Sport, Minister of State (Department for Science, Innovation and Technology)

The Advertising Standards Authority (ASA) is responsible for the enforcement of the advertising codes while its sister organisation, the Committee of Advertising Practice (CAP), codifies advertising standards. Both organisations operate independently of the government and monitor developments in technology and advertising techniques to ensure the codes are enforced and remain fit for purpose.

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