Food: Advertising

Department of Health and Social Care written question – answered at on 20 February 2024.

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Photo of Baroness Ritchie of Downpatrick Baroness Ritchie of Downpatrick Non-affiliated

To ask His Majesty's Government, further to the Written Statement by the Parliamentary Under Secretary of State for the Department of Health and Social Care on 9 December 2022 (HCWS433), what assessment they have made of the impact of the delays to the implementation of the regulations in the Health and Social Care Act 2022 on children's health.

Photo of Lord Markham Lord Markham The Parliamentary Under-Secretary for Health and Social Care

Further restrictions on the advertising of less healthy foods will come into force on 1 October 2025. The Government will simultaneously introduce a 9:00pm television watershed for products high in fat, salt, or sugar, and a restriction of paid-for advertising of these products online. This was delayed from January 2023 to ensure robust implementation. While it may take slightly longer for the projected health benefits of these restrictions to materialise, we do not anticipate a significant impact in the long term, either on obesity rates or the National Health Service.

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