Fossil Fuels: Advertising

Department for Digital, Culture, Media and Sport written question – answered on 22nd October 2021.

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Photo of Barry Sheerman Barry Sheerman Labour/Co-operative, Huddersfield

To ask the Secretary of State for Digital, Culture, Media and Sport, what steps is she taking to ensure that fossil fuel advertisements are properly regulated.

Photo of Julia Lopez Julia Lopez Parliamentary Secretary (Cabinet Office), Minister of State

Advertising in the UK is regulated through the Advertising Standards Association (ASA) and Ofcom. There are two main codes of practice for advertisers to uphold in the UK, these are the Committee of Advertising Practice and Broadcast Committee of Advertising Practice Codes (CAP and BCAP codes).

The most relevant sections of the code(s) are social responsibility, misleading advertising and offence. Section 11 of the CAP code covers Environmental Claims and cites rules around making sure communications are clear, quantifiable and ​substantive.

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