Expenditure on smoking cessation promotion by Public Health England for the periods of 2018-19 and 2019-20 are as follows:
2018-19: £2.16 million
2019-20: £1.78 million
The figures reference expenditure for advertising on television, radio, national press, regional press, out of home (outdoor), cinema, social and digital advertising.
All figures rounded to the nearest £10,000 and do not include VAT.
Recruitment advertising and media partnerships are not included. Paid search is not included.