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The Government is committed to improving the safety of all road users on a national basis. Our recent publication of the Road Safety Statement, ‘A Lifetime of Road Safety’, describes in detail the Department’s intention to undertake a set of actions in the coming years aimed at improving road safety. For example, one of those actions is for the Department to establish a rural roads working group to share experience on improving rural road safety and to work together to tackle the key issues.
The Road Safety Statement can be viewed at the link below: https://www.gov.uk/government/publications/road-safety-statement-2019-a-lifetime-of-road-safety
The Government also recognises the importance of educating drivers about driving responsibly. In addition to advice in the Highway Code and on www.gov.uk, the THINK! Campaigns are designed to educate drivers and promote road safety, which includes supporting a change in behaviour when driving.