To ask the Secretary of State for Transport, how much his Department has spent on promoted content on (a) Twitter, (b) Facebook and (c) Instagram in each month since June 2017.

Digital advertising is a cost-effective way for the Government to share important information the public needs to be aware of. A large proportion of the Department’s social media spend is on our iconic and highly successful Think! road safety campaign, which has contributed to a significant fall in the number of people killed or seriously injured on our roads since 2000.

The Department for Transport and its Executive Agencies have spent £283,646 on promoted activity with these platforms since June 2017 through its media buying agency Carat, which amounts to approximately 0.0945% of overall annual communications spend across Government this year. Ad hoc spend may not be included in this amount.