Department for Transport: Advertising

Department for Transport written question – answered on 12 July 2017.

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Photo of Jim Cunningham Jim Cunningham Labour, Coventry South

To ask the Secretary of State for Transport, how much his Department has spent on advertising on social media in each month since January 2016.

Photo of John Hayes John Hayes Minister of State (Department for Transport)

The department have spent the following on advertising on social media. A large proportion of the spend is on our iconic and highly successful Think! road safety campaigns, which have helped to contribute to a massive fall in road deaths due to drink driving over the last 50 years.

Month

Spend (excluding VAT)

January 2016

£413,132

February 2016

£27,837

March 2016

£760,104

April 2016

£11,709

May 2016

£16,771

June 2016

£17,796

July 2016

£104,187

August 2016

£18,602

September 2016

£13,417

October 2016

£10,341

November 2016

£4,035

December 2016

£19,287

January 2017

February 2017

March 2017

April 2017

£23,645

May 2017

June 2017

£249

July 2017

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