The Government recognises that customers in rural areas currently experience, on average, lower broadband speeds than those in urban areas.
This is why the Government is investing £780 million to deliver superfast broadband, mostly targeted at rural areas where it would not otherwise be available if left to the commercial sector. Superfast broadband is available to 80% of UK premises and we aim to reach 95% coverage by 2017.
By the end of this year access to standard broadband of 2 Megabits will be available to everyone. The Government has also made available up to £10 million to support pilot projects to explore ways to extend superfast broadband beyond 95% of UK premises, with technologies such as satellite and wireless and using new financing models.