Publicity

Department for Transport written question – answered on 29th January 2015.

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Photo of Chris Leslie Chris Leslie Shadow Chief Secretary to the Treasury

To ask the Secretary of State for Transport, pursuant to the Answer of 26 January 2015 to Question 221267, what the reasons were for the 10 largest items of media and publicity expenditure in financial year 2013-14.

Photo of Claire Perry Claire Perry Parliamentary Under-Secretary (Department for Transport)

The reasons for the 10 largest items of media and publicity expenditure in the financial year 2013-14 are provided in the table below as follows:

Largest items

Reasons for largest items of media and publicity expenditure

DfT Road Safety Marketing Campaign

The expenditure relates to Think Road Safety Campaign.

Purchase road safety materials

For local Authorities Road Safety Officers and Teachers.

Advertising costs

(several items)

Highways Agency’s Statutory advertising - advising the public, transport users and business of future road closures, route changes and maintenance of the road Networks.

Internal Communications

External Agency for media and publicity activities.

Coastal Rescue Public Relation events

Payments for public relation events for coastal rescue services.

Recruitment & appointment

(several items)

Recruiting and appointing new staff.

Licence Fees

For Survey Access.

United states Advertising

Vehicle Certification Agency Business Development analysis through American Express.

Procurement advertising

Advertising procurement opportunities over 2013-14.

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