Helen Goodman
Shadow Minister (Culture, Media and Sport)
To ask the Secretary of State for Culture, Media and Sport, for what reason he is piloting age ratings only for music video by artists signed to British music labels.
Ed Vaizey
Minister of State for Culture and the Digital Economy (Jointly with Department for Business, Innovation and Skills), Minister of State for Culture and the Digital Economy (Jointly with Department for Culture Media and Sport)
This is the industry's pilot and they have decided to run it with UK labels only. I am delighted to see that labels Sony Music, Universal Music and Warner Music and platforms YouTube and Vevo are all taking part. I hope this pilot is successful and that more labels and platforms will start to use trusted age ratings in due course.
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