Electoral Commission Committee written question – answered at on 12 September 2014.
To ask the hon. Member for South West Devon, representing the Speaker's Committee on the Electoral Commission,
(1) which Electoral Commission regulation campaigns were deemed (a) appropriate and (b) inappropriate to be allocated targets for registration download;
(2) under what criteria the targets set for the electoral registration campaigns that were conducted by the Electoral Commission were deemed appropriate for targets for registration downloads.
The Electoral Commission informs me that its campaigns deemed appropriate to be allocated targets for registration downloads are those for which downloading a registration form was the major aim and call-to-action (i.e. what the campaign is requesting its audience to do) for the campaign.
Since 2010, those campaigns are:
UK general and English local elections, 2010
English, Scottish and Welsh local, London mayoral and London Assembly elections, 2012
English and Welsh local elections, 2013
English and Northern Irish local, English mayoral and UK European Parliamentary elections, 2014
Conversely, those campaigns deemed inappropriate to be allocated a target for registration downloads include those for which downloading a registration form is not the major call-to-action (i.e. what we are asking people to do in response to the campaign). Instead, these campaigns focus more on informing the voter or making the voter aware of the subject. These are also often additional aims of the voter registration-focused campaigns.
Since 2010, those campaigns are:
Welsh devolution referendum, 2011
UK Parliamentary voting system referendum; Scottish Parliamentary, Northern Ireland Assembly, Welsh Assembly, English local and Northern Irish local elections, 2011
England and Wales police and crime commissioner elections, 2012
Northern Ireland canvass 2013
The Commission is basing this response on the assumption that where question 208197 refers to ‘regulation campaigns’, this is understood to be ‘registration campaigns’, as the Commission does not run public awareness campaigns for its regulatory work.
Yes2 people think so
No0 people think not
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