Electoral Commission

Speaker's Committee on the Electoral Commission written question – answered on 12th September 2014.

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Photo of Chris Ruane Chris Ruane Labour, Vale of Clwyd

To ask the hon. Member for South West Devon, representing the Speaker's Committee on the Electoral Commission, which Electoral Commission regulation campaigns were deemed (a) appropriate and (b) inappropriate to be allocated targets for registration download.

Photo of Chris Ruane Chris Ruane Labour, Vale of Clwyd

To ask the hon. Member for South West Devon, representing the Speaker's Committee on the Electoral Commission, under what criteria the targets set for the electoral registration campaigns that were conducted by the Electoral Commission were deemed appropriate for targets for registration downloads.

Photo of Gary Streeter Gary Streeter Conservative, South West Devon

The Electoral Commission informs me that its campaigns deemed appropriate to be allocated targets for registration downloads are those for which downloading a registration form was the major aim and call-to-action (ie. what the campaign is requesting its audience to do) for the campaign.

Since 2010, those campaigns are:

· UK general and English local elections, 2010

· English, Scottish and Welsh local, London mayoral and London Assembly elections, 2012

· English and Welsh local elections, 2013

· English and Northern Irish local, English mayoral and UK European Parliamentary elections, 2014

Conversely, those campaigns deemed inappropriate to be allocated a target for registration downloads include those for which downloading a registration form is not the major call-to-action (i.e. what we are asking people to do in response to the campaign). Instead, these campaigns focus more on informing the voter or making the voter aware of the subject. These are also often additional aims of the voter registration-focussed campaigns.

Since 2010, those campaigns are:

· Welsh devolution referendum, 2011

· UK Parliamentary voting system referendum; Scottish Parliamentary, Northern Ireland Assembly, Welsh Assembly, English local and Northern Irish local elections, 2011

· England and Wales police and crime commissioner elections, 2012

· Northern Ireland canvass 2013

The Commission is basing this response on the assumption that where question 208197 refers to ‘regulation campaigns’, this is understood to be ‘registration campaigns’, as the Commission does not run public awareness campaigns for its regulatory work.

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