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The FRANK drug information campaign was launched in May 2003, providing young people and their families with advice and information about all drugs. The campaign is managed jointly by the Department of Health, the Home Office and the Department for Education.
The Home Office fund advertising to raise awareness of the FRANK service. The Department of Health fund and manage the FRANK service which comprises the helpline, email, SMS and website.
Department of Health's contributions to FRANK's advertising campaigns:
|Notes: 1. Figures rounded to the nearest £100,000 2. Paid for advertising costs includes all traditional and digital media but excludes agency fees and production costs.|