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Asbestos: Publicity

Work and Pensions written question – answered on 9th February 2011.

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Photo of Natascha Engel Natascha Engel Chair, Backbench Business Committee

To ask the Secretary of State for Work and Pensions how much was spent on the most recent phase of the Health and Safety Executive's Hidden Killer campaign.

Photo of Chris Grayling Chris Grayling The Minister of State, Department for Work and Pensions

The most recent phase of the Health and Safety Executive's Hidden Killer campaign ran throughout November and early December 2009, with a further activity in February 2010. The total cost of the activity was £1.78 million.

Activity included targeted radio and press advertising, PR activity, stakeholder activity, direct mail and online marketing.

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