To ask Her Majesty's Government what assessment they have made of whether the game on the Cycling Safety page on the Tales of the Road website (http://talesoftheroad. direct.gov.uk/cycling-safety.php), which involves using the cursor to hit children over the head with a mallet if they are not wearing a cycle helmet, and the words that appear with the final score "Nice Work! That'll teach 'em for not wearing a cycle helmet", are appropriate; and whether they will withdraw that page.
The Department for Transport is committed to reducing the number of children killed or seriously injured while cycling. As part of a broader communication strategy to educate children about road safety, an online game was designed to encourage 6 to 11-year-olds to wear cycle helmets, which can help reduce head injuries.
After due consideration, the department removed the game from the website on