Health written question – answered at on 27 October 2008.
To ask the Secretary of State for Health how much his Department has spent on buying advertising space on the Jeremy Kyle show to date in 2008.
holding answer
In the course of 2008, (up to
The following table shows the spend on advertising on the Jeremy Kyle show by campaign.
Campaign | Spend (£) |
Anti Smoking | 116,951 |
Child Immunisation | 3,503 |
Social Care | 11,157 |
Tobacco Send Off | 102,675 |
Alcohol Awareness | 15,460 |
Tobacco Motivation | 53,299 |
Tobacco Lead Generation | 6,273 |
Yes2 people think so
No0 people think not
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Annotations
Neil Watson
Posted on 28 Oct 2008 9:07 pm (Report this annotation)
However, it would have been useful for him to also tell us why. Has any analysis been done to assess the effectiveness of the ads?