To ask the Secretary of State for Business, Enterprise and Regulatory Reform how much his Department and its agencies spent on branding and marketing activity in 2007-08.
Since the creation of the Department for Business, Enterprise and Regulatory Reform spend on branding is listed in the following table.
|Fees paid to advisors||0|
|Rebranding and IT changes including revised email addresses, new signage, web based changes, new logo and print costs||191,709|
|Cost of producing branding guidelines||20,000|
|Nuclear energy consultation 2007-08||149,634|
|Employing people 2007-08||77,447|
|National minimum wage 2007-08||588,499|
|Total for advertising||815,580|
|BERR Information and consultation 2007-08||49,784|
|Companies Act 2007-08||12,650|
|Consumer Protection from Unfair Trading Regulation 2007-08||168,798|
|Employment Law 2007-08||607,534|
|National minimum wage 2007-08 experiential activity||248,922|
|Queen's award data cleanse 2007-08||7,320|
|Queens awards publicity campaign 2007-08||125,500|
|Total for direct marketing||1,220,508|
Details of other costs for BERR advertising and marketing activities are not held centrally and can only be provided at disproportionate cost.
UK Trade and Investment's costs in maintaining its brand guidelines are £850.00 per month for hosting on the UKTI website. Other costs for UKTI marketing activities are not held centrally and can only be provided at disproportionate cost.
Letter from Tim Moss, dated
I am responding on behalf of Companies House to your recently tabled Parliamentary Question to the Secretary of State for Business Enterprise and Regulatory Reform.
In the financial year 2007/8 Companies House spent £749,831 on branding and marketing activity.
Letter from Stephen Speed, dated
The Secretary of State for Business, Enterprise and Regulatory Reform has asked me to reply to you directly on behalf of the Insolvency Service in respect of your question (2007/3026) asking how much the Department and its agencies spent on branding and marketing activity in 2007-08.
The Insolvency Service Executive Agency spent £13,060.98 on branding and marketing in the financial year 2007-08.