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I entirely agree. It has been mentioned that the BBC seeks quite a significant income from international broadcast rights, and it could build on that substantially if it used the BBC iPlayer brand more effectively overseas.
The future of broadcasting, and of the BBC, is exciting. The BBC must not allow itself to stay in the past. I fear that the licence fee has become a comfort blanket that threatens to be a deadweight as other broadcasters move forward in the international market. As an admirer of the BBC, and as someone who values it as a vital institution for our country, I hope that it will enthusiastically embrace the opportunities for alternative funding streams that must be explored now that the television licence is all but antique.