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Junk Food Nutrient Profiling

Questions to the Mayor of London – answered on 2nd March 2020.

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Photo of Andrew Boff Andrew Boff Conservative

Please will you supply all the Nutrient Profiling Model figures for all of the Just Eat and Deliveroo advertisements?

Photo of Sadiq Khan Sadiq Khan Mayor of London

You will need to contact Deliveroo or Just Eat for that information.

Transport for London (TfL) operates a robust self-certification approach to advertisements across its network. This means that advertisers must confirm that their products comply with the Nutrient Profiling Model as part of the self-certification. As they have done in the past, if TfL requires more evidence, they are able to ask for further verification.

If advertisers were found to have misrepresented their products, the adverts would be immediately removed from the network and they would be reminded of TfL’s advertising policy.