Yes, I will. For reasons that will have been obvious to a number of hon. Members, it would be anti-competitive so to do. It would not give the consumer any benefit. To set a maximum price, or, for that matter, a minimum price, is anti-competitive. That is what the hon. Gentleman is recommending. It would be wholly wrong. The Opposition must make up their minds where they stand on the issue of compe tition. The Government are anxious to ensure that there is effective competition to hold down prices.