Exports (Market Research)

Oral Answers to Questions — Board of Trade – in the House of Commons at 12:00 am on 29th April 1965.

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Photo of Mr Edmund Dell Mr Edmund Dell , Birkenhead 12:00 am, 29th April 1965

asked the President of the Board of Trade whether he will now make a statement on the study carried out by the British National Export Council and the Board of Trade on the feasibility of establishing a marketing organisation for the purpose of promoting the exports of companies which either do not at present export at all or which export only to a limited extent.

Photo of Mr Edward Redhead Mr Edward Redhead , Walthamstow West

The market research necessary before decisions can be taken is currently being carried out on the West Coast of the United States of America, in British Columbia and in West Germany.

Photo of Mr Edmund Dell Mr Edmund Dell , Birkenhead

Can the Minister explain exactly what these tests of feasibility are? Is not the only real way of testing this idea to try it out in a specific market?

Photo of Mr Edward Redhead Mr Edward Redhead , Walthamstow West

We are engaging eminent consultants in this field as we feel it necessary, for the B.N.E.C. to reach sound conclusions as to a scheme of this character, to do preliminary market research.

Photo of Mr Cyril Osborne Mr Cyril Osborne , Louth Borough

Would the hon. Gentleman agree that those who have been exporting for many years know that the key to exports is prices and that unless prices come down we cannot increase our exports? How can we get prices down when wages keep going up for the same work?

Photo of Sir Harry Hylton-Foster Sir Harry Hylton-Foster , Cities of London and Westminster

We are talking about this feasibility study.

Photo of Mr Cyril Osborne Mr Cyril Osborne , Louth Borough

With respect, Mr. Speaker. I am the last to challenge your Ruling in this House, but I thought that question perfectly in order.

Photo of Sir Harry Hylton-Foster Sir Harry Hylton-Foster , Cities of London and Westminster

I fear that to my regret our views differ, but I will look at it.