Swimming: Concessions

Culture Media and Sport

Written answers and statements, 3 November 2009

Photo of Andrew Rosindell

Andrew Rosindell (- Shadow Minister, Home Affairs; Romford, Conservative)

To ask the Secretary of State for Culture, Media and Sport how many people took part in his Department's free swimming initiative in the last 12 months.

Photo of Ben Bradshaw

Ben Bradshaw (Secretary of State, Department for Culture, Media and Sport; Exeter, Labour)

The number of unique participants in the Free Swimming Programme is not collected centrally. Local authorities are responsible for collecting data on the number of free swims that have taken place in their area each month. The latest figures, published on 27 October 2009, showed that 10,373,811 free swims have taken place in the six months since the programme's launch on 1 April 2009.

The Government have commissioned a robust independent evaluation of the Free Swimming Programme which is led by PricewaterhouseCoopers. PricewaterhouseCoopers will draw together a range of data over the coming months to provide an estimate of the number of people that have taken part in free swimming. We expect an evaluation report to be published in early summer 2010.

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